A survey conducted by Mailchimp among more than 20,000 users confirmed that email marketing remains a promising channel
1) High ROI – With an average ROI of 4200%, email marketing outperforms Facebook’s 150%, making it one of the most profitable channels.
2) Your Most Valuable Asset – Your email list is your own data, consistently driving income. The bigger the list, the bigger the profits – investors pay a lot of attention to your list when you make an exit.
3) Strengthening Brand Loyalty – Consistent emails keep your brand top-of-mind, allowing you to educate your audience and turn customers into loyal, repeat buyers.
4) Deep Audience Insights – Understand your audience’s preferences and behaviors on a deeper level – and gather valuable data like SMS to engage them across multiple channels.
What do you think about email marketing?
What do you think about email marketing?